We sit down with James Kerley, LIMRA’s Chief Membership Officer to discuss the role of email marketing for finance and insurance brands.
The Key Email Marketing Metrics along the email journey from the time it arrives in an inbox to when the contact becomes a customer.
The growing move to mobile is essential to an email campaign, but to what extent could your audience’s demographics determine your mobile success?
We analyze the best time of day and day of the week to send marketing emails that generate the highest conversion rates.
Here are 48 must-share A/B testing examples to get your creative juices flowing and help you test, refine and deliver a successful email marketing campaign.
Having localized landing pages is essential to maximizing your conversions and capturing the attention of the buyer down the street.
We discovered 10 tried and tested elements to sharing content on social media (which we plan to use as well).
May your holidays and New Year be filled with joy. We hope that the holidays and the coming year will bring you happiness and success.