The guide to messaging techniques your brand should employ and the most effective digital channels to use for your Black Friday & Cyber Monday marketing.
The email marketing checklist to achieve significant open and click through rates. What to incorporate on your next email campaign and things to avoid.
Email marketing constantly ranks among the most effective and inexpensive direct communication channels. We’ve collected data from the top email marketing providers to help brands find the right solution.
Distribion Announces Inclusion in Through-Channel Marketing Automation Platform Report by Independent Research Firm
How Distribion is helping marketers manage their content, personalize their message and measure their efforts across all distribution channels.
Brands seek to reach consumers in a new way at #SXSW. How marketing and music can work together to drive customer interaction.
Personalization remains an elusive challenge for marketers in 2014. Join us for a webinar on August 5th with Ian Michiels from Gleanster Research to learn more.
Sharon Eliza Nichols
You might think digital marketing is already “mainstream,” but the bulk of marketing budgets still goes toward offline activities such as trade shows, radio, TV, and direct mail. According to a research study conducted in Australia and New Zealand, around 61% of marketing budgets is still spent on offline activities.
Sales and marketing should go together like peanut butter and jelly. Unfortunately, many organizations experience friction between these two areas, especially when it comes to meeting goals and hitting sales numbers. Sales tends to blame marketing for lack of sales support and successful advertising campaigns, while marketing becomes frustrated with sales….