Leveraging Email & Social Media for PR Results
Journalists and PR professionals are increasingly using all forms of media in their day-to-day reporting and now see them as legitimate channels for communication. MyPRGenie, a leading PR and marketing platform, recently conducted a research survey to see which of these channels are most popular among reporters and how they can be used effectively. The findings of this survey, to which over 2400 journalists and PR professionals responded, clearly point out that most reporters prefer to receive releases through email. Here are some tips for making sure that your email pitch stands out among the thousands of emails reporters receive Read More
