Whether your brand is just starting out on social media or ready for a full-feature management tool, you’ll want to see which platform best fits your needs.
Dark social is all the rage these days; let’s demystify this new social media phenomenon.
This year marks the 10th birthday of YouTube. Since its inception, other video sharing networks have tried to compete with the mega-giant and have fallen short. Many have tried to dissect video sharing into subcategories or offered amenities to counter Google’s unadorned approach, but it’s Facebook who has become a legitimate contender.
We have come a long way from smoke signals and riding horseback through the night, and now with the use of current technology we can make certain when a disaster hits, the warning will reach the right people faster than the storm.
If a brand wants to create campaigns that transition over time, it must start with this fundamental marketing concept and go from there.